Mobility behaviour is mostly semiskilled and is developed in infancy or youth. The purpose of BewusstMobil is to raise awareness of sustainable mobility, by using modern information technology in a kids suitable way.

Mobility behaviour is formed during infancy and later on, as a teenager further trained and hollowed. Who is used to sustainable mobility behaviour during childhood will stick with those manners. This project aims to develop age-based educational measures by using modern information technology. We intend to use the popularity of computer and smart phone games for a pedagogic and consciousness educational purpose. The challenge is to not appear like a teacher but to motivated people to live sustainable mobility in their daily routine.

Following the latest pedagogic and didactic guidelines we will develop measures, which are clarifying, and consciousness educational but also child friendly. For juveniles a game will be designed which contains learning effects as well as it detects and evaluates the actual mobility behaviour. The game’s target is to connect and challenge with other teenagers. The more the player moves in a sustainable way, the higher the sensitisation and the higher the score. The combination of competition and gratification (e.g. the conversion of points for material values (frequent flier miles)) should be an appeal to integrate sustainable mobility behaviour in everyday routine.

A team of experts including engineers, pedagogues, health scientists and sociologists will develop those measures. The development of an ambitious computer game will be accompanied by various schools, which are integrated in the conceptual design as well as during the test stage. Thereby it is guaranteed to meet juvenile needs and wants and to generate the highest learning effect possible. The project issue is to define the requirements, regarding content and technical realisation of child friendly measures and to design a prototype of a computer game for teenagers. With this prototype we intend to define all parameters needed for a purposeful and consciousness educational computer game.

The project is funded by the ways2go-programme of the Austrian Federal Ministry of Transport, Innovation and Technology (bmvit) and the Austrian Research Promotion Agency (FFG).

The project partners for this project are:

Fachhochschule St. Pölten
Universität für Bodenkultur, Institut für Verkehrswesen
Universität Wien, Institut für Bildungswissenschaften
IT-eXperience Informationstechnologie GmbH
ÖBB Personenverkehr AG

Dipl.-Ing. (FH) Frank Michelberger, EURAIL-Ing.
Kerstin Lampel, PT, MSc
Petra Matzenberger, BSc
Dipl.-Ing. (FH) Klaus Temper


Roider, O., P. Judmaier, A. Barberi, and F. Michelberger, Recognition of sustainable mobility as basis for the transition into a digitial gaming concept for young people, , Windsor, 14th International Conference on Travel Behaviour Research 2015, 2015.
Michelberger, F., P. Judmaier, and K. Temper, "Das Potential von Mobile Games zur Veränderung des Mobilitätsverhaltens bei Jugendlichen", 9. Forschungsforum der Österreichischen Fachhochschulen, 2015.
Roider, O., L. Schöffer, P. Judmaier, C. Swertz, F. Michelberger, K. Temper, N. Gallhuber, and S. Wegener, "“Bewusst Mobil”: serious gaming for sustainable awareness of active movability", European Meetings on Cybernetics and Systems Research (EMCSR 2014): Jennifer Wilby, Stefan Blachfellner, Wolfgang Hofkirchner (Eds.), Civilisation at the Crossroads Response and Responsibility of the Systems Sciences, 2014.